Adobe Photoshop, Adobe Illustrator, Adobe XD, Adobe After Effects, MailChimp

Concept Development, Web Design, Social Media, Email Campaign

A digital contest celebrating March Madness and the 50th Anniversary of the Dairy Queen Peanut Buster Parfait. Styling was chosen to reflect the basketball aesthetic of the 1970’s, the era when the Peanut Buster Parfait was added to Dairy Queen’s menu. This multi-channel campaign includes a landing page, emails, and animated social media post.